London Walkabout 2014: Flyer

London Walkabout 2014: Flyer (Front & Reverse)

London Walkabout 2014: Characters

London Walkabout 2014: Stickers

London Walkabout 2014: Instagram

London Walkabout 2014: Sponsorship Booklet

London Walkabout 2014: Sponsorship Booklet

London Walkabout 2014 — Main Banner

London Walkabout 2014 — Main Banner

London Walkabout 2014 — Station Banner

London Walkabout 2014 — Station Banner

London Walkabout 2014 — Cape Stickers

London Walkabout 2014 — Promotional Capes

London Walkabout 2014 — KX Trainer T-Shirt

London Walkabout 2014

Client: Walkabout Foundation

Project Type: Promotional Material

Walkabout approached me to create the promotional material for their ‘Superhero’-themed London Walkabout 2014, their fourth annual charity walk taking place in September 2014 to raise money for wheelchairs and paralysis research.

  • Character illustrations of child superheroes, one running and one in Walkabout Foundation’s own ‘RoughRider’ wheelchair.
  • Poster/Flyer design.
  • Design for promotional cape to be handed out to participants.
  • Illustrations for a range of ‘superpower’ stickers for the capes.
  • Design for sponsorship booklets to be handed out to children.
  • Design for Sponsors Pack to raise support from companies.
  • Provided a range of images for use across Walkabout Foundations’s various social media accounts.
  • T-Shirt design for fitness trainers.
  • Outdoor vinyl banners (up to 6m).
  • Temporary transfer tattoos.
  • Cake decorations.

The event was attended by approximately 1000 people, raising over £91,000 (enough to provide 455 wheelchairs to people in developing countries).